In this video Jeffrey Hammond (Forrester Research) clarifies what it takes for companies to be successful in the mobile ecosystem: Continuos Development is key for the success of mobile Apps. Jeffrey Hammond says 6-10 Releases per App per year is the rule for successful Applications. He also observed that Apps with a lack of Releases for several months continuously lag behind in customer App Store ratings. If you want to know how you can increase your customer engagement and Store rating contacts us.
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One-on-One with Forrester’s Jeffrey Hammond from Appcelerator Video Channel on Vimeo.